Finding right keyword is important because it helps you to register your campaign in consumer’s mind and heart. [TOS_definition cat=”keyword” item=”description” image=”yes”] The role of keyword is to facilitate your consumer to search your product easily in both online and […]

Keyword is an important element in IMC. Audience memorizes only few words, not the whole communication of your campaign. When an audience read or watches your advertisement, s/he actually scans the ad, create a picture of the ad in his/her […]