Hollywood is getting stealthier at advertising with mobile messaging app

Hollywood Is Getting Stealthier at Advertising With Mobile Messaging Apps Disney/Pixar’s Whisper campaign shows potential Disney/Pixar used an anonymous messaging app to promote The Good Dinosaur. Social apps like Whisper and Kik are tricky places for brands to advertise, but film studios are getting the hang of how to run under-the-radar campaigns. Last week, Disney/Pixar…